0 votes 0 votes Find the odd one out: Those geometric symbols and aerodynamic swooshes are more than just skin deep. The Commonwealth Bank logo – a yellow diamond, with a black chunk sliced out in one corner – is so recognisable that the bank doesn't even use its full name in its advertising. It's not just logos with hidden shapes; sometimes brands will have meanings or stories within them that are deliberately vague or lost in time, urging you to delve deeper to solve the riddle. Graphic designers embed cryptic references because it adds a story to the brand; they want people to spend more time with a brand and have that idea that they are an insider if they can understand the hidden message. But the CommBank logo has more to it than meets the eye, as squirrelled away in that diamond is the Southern Cross constellation. $2$ $3$ $1$ $4$ English Language cat2017-2 verbal-ability odd-one-out + – go_editor asked Mar 16, 2020 • recategorized Mar 16, 2022 by Lakshman Bhaiya go_editor 13.8k points 369 views answer comment Share See all 0 reply Please log in or register to add a comment.